From the “From Fkno to Hell Yeah” Video Series.

Video Visibility Directing Workshop.

Master your on-camera presence & set yourself up for success with video — from your very own business location.

Struggling to show up confidently on video? You’re not alone.

Most business owners hesitate because they feel awkward, don’t know how to start, or aren’t confident with their setup.
That’s where our Video Visibility Directing Workshop comes in.
Spend an hour with our experienced video director in your business or home location and you’ll learn how to set up, film, and present on camera— like a pro.

You’ll gain the skills and confidence to talk about and sell your business on camera —authentically and effortlessly.

What’s Included?

Simple house icon with a roof, chimney, window, and door.

Home Studio Setup

Learn how to use your space, lighting & angles for a professional look.

Icon of a document with lines and a pencil

Copy and Content Development

Get ideas on how to improve your messaging and scripts to attract more customers.

Line art of a selfie stick with a smartphone displaying a play button icon.

Camera and Framing Guide

Position your phone or camera correctly for a flattering, high-quality shot.

Icon of person holding a video camera

Filming Techniques and Tips

Understand editing principles, delivery, and how to connect with your audience.

Line drawing of two hands holding each other

On Camera Coaching

Live, in-person guidance to improve your delivery, energy, and confidence.

(Attribution for images below)

Who runs the workshop?

Founder of Studio90

Black and white portrait of a smiling woman with shoulder-length hair seated indoors.

Lydia Esler, BA Hons, MA.

Lydia’s 18 year career in TV and media advertising started after film school on the tools, employed with camerawork and editing.

She became a TV commercials director and producer specialising in Performance TV, for the likes of Nestlé, Frylight, Ecover, Villa Plus and dozens more.

Later, as an agency leader she has led on creative strategy for brands such as Next, DHL, Great Western Railway, Topman, Evening Standard to name a few.

In 2022, Lydia added an Academy to her agency, Studio90, The Academy has helped to educate brands and smaller businesses in how to find success on screen.

The steps you’ll take…

Step 1 >

Receive a blueprint to help write your copy or content ideas

Step 2 >

Attend a group online drop-in session to go over your content for the shoot

Step 3 .

1 hour directing workshop at your work or home where we will set up and shoot

What People Are Saying…

“Thank you SOOOO much Lydia, this has been reallyhelpful”

“Would highly recommend for anyone who wants to make effective video content in an efficient way”

“@iamlydiaesler gave some great tips for video creating.”

“Such a great session and we’re all ready to go from Fkno to Hell Yeah when it comes to craeting videos to promote our business”

“Thank you. Such great tips!”

“Absolutely brilliant”

With hands-on coaching,

you’ll transform the way you present yourself on camera.

❌ No more stopping before you have started because of imposter syndrome or feeling awkward on-camera .


❌ No more overthinking and guesswork on how to talk to your audience.


❌ No more frustration over poor quality lighting or camera work.

After an hour of direction and mentor guidance on camera, you’ll show up on video with….

🏆 The confidence and clarity to talk about your business with pride.

🏆 A repeatable process for filming, and be able to recreate the setup quickly and efficiently saving you hours of faffing.

🏆 Edit-ready films to post on your social channels.

Jump in today!

1 hr Video Visibility Directing Workshop

£55

Incl VAT

Special one off *Foundermums* Beta Price!

FAQs

How many spaces have you got?

I am offering this workshop to the first 5 people who register by email.

How do I pay?

Once you register, you will be sent a link to pay £55 (incl VAT) in full via a link. If you prefer to pay by BACS, we can arrange an invoice to be sent to you. Payment is due upfront in order to schedule your Directing session.

What if I don’t have a suitable location?

We can set up wherever you usually would do your filming. This can be inside or outside (weather permitting). Your space does not need to be immaculate or perfect. We will only use a small area, preferably with some depth behind.

Is it a problem if I don’t have any fancy equipment?

We will use whatever equipment you have. If you have a phone with camera and plenty of free memory, you can take part. This is about you being comfortable with your setup and finding the best solutions. I may bring or suggest some examples of how to improve with equipment but it is not essential.

What if I can’t make the session?

The workshop can be rescheduled up to 48 hours in advance. By emailing lydia@studio90media.co.uk. Refunds are available if we really cannot find another date. If you miss the workshop or cancel it within 48 hours of the scheduled start time, the workshop fee will not be refundable.

Attribution of Icons: House by Icogenix from Noun Project (CC BY 3.0), Filming by IGraphics from Noun Project (CC BY 3.0) Hold hands by jk Lim from Noun Project (CC BY 3.0), copy writing by trimenz from Noun Project (CC BY 3.0), filming by Adrien Coquet from Noun Project (CC BY 3.0)