TV Advertising

Amplify your brand with TV advertising.

TV - Your Smartest Growth Move.

Want to scale fast, reach new audiences, and build a brand people trust? TV advertising does this — and more. It boosts every channel you're already using, sells more faster, and helps you grow market share with serious impact. TV puts you in front of the right people at the right time — and makes sure they remember you.

Our brand-building creative strategy prioritises high-end visuals and efficient production. With a background in performance marketing, we create campaigns that build recognition and drive results — striking the balance between awareness and action.

Black and white photo of a woman standing on a platform in a photography studio, with two men operating camera and lighting equipment around her.

TV advertising is for you if you want to…

  • Punch higher and see greater returns

  • Hit ambitious growth targets 

  • Build a brand people trust, and remember

  • Supercharge your marketing on existing channels

  • Reach niche audiences with more impact

How we build broadcast brands:

Creative Strategy

Your brand deserves more than random acts of content. We build a creative strategy that makes business sense. Big ideas with even bigger impact.

Script to Screen

Attention-grabbing TV advertising and sponsorship stings that drive action. And because we think outside the (telly) box you can bolt on a full suite of video assets that work overtime across every channel.

Post Production

Editing, motion graphics, animation, visual effects and now AI video creation. Hook your audience with high class visuals. Or transform existing assets into standout campaigns with agile post-production without a hefty price tag.

TV Admin

We handle the nitty gritty of TV broadcast – from compliance and licensing to asset delivery. Perfect for brands and agencies who want to get on air without the headache.

“Broadcasters account for 85% of all video advertising”

Source: Barb/ Broadcaster stream data / UK cinema Ass / Ipsos Iris

FAQs

  • You will usually know when you are ready. TV is a great opportunity for brands when you have a product market fit, when you know your audience, and you have refined your message. If you are looking to unlock new growth TV can be the answer. Ensure you have the supply chain and internal operations to support an influx of customers.

  • TV has a high value exchange, which means that your business can seem bigger and better by being on the platform, alongside other established and well recognized brands.

  • A TV ad involves more moving parts than digital video. Production of a basic TV ad could start from £15k-£20k. Brand ads with a sophisticated set up can be more. Consider how long you want the life of the asset to be and balance how much investment is worthwhile. Always be mindful of the ratio of creative spend to media spend. You can test, learn, and reiterate.

  • Get a great creative idea that can be executed cost effectively. Avoid hefty license costs on music, artists and voice overs. Perhaps negotiate a shorter license period to test the platform , with a view to extending it. Test addressable or VOD for your media. The length of your ad can impact the frequency you achieve with your spend.

  • There is no right answer to this. Adsmart from Sky Media offer packages from as little as £3k for media. But your budget depends on where you are on your journey, your desired KPIs, and share of voice. Consider the duration of a campaign and who your target audience is. Some brands test TV with £30k for a 4 week campaign, others a lot more or less, depending on their size, desired reach and returns. Check out our TV Kickstarter Accelerator for a full service offering, which grows favourable returns.

  • It is up to you! What do you want to achieve? Is it a performance campaign for immediate returns? Is it a brand campaign? Do you want to measure spontaneous awareness, brand recognition, share of voice, market share? Or attract a new type of audience? Discuss your KPIs and objectives with your media and creative partners so that they can build the solutions and the budget for your campaign. 

  • "Would highly recommend to anyone who wants to create effective video content in an efficient way"

    — Here & Now 365 Agency

  • “They made the whole process easier to manage, creatively and commercially. The planning was second to none with great attention to detail . They delivered an outstanding final project, on time and importantly within budget.”

    — Fishpools

  • "Studio90 are a breath of fresh air. The videos they presented were original and fresh. They set a schedule and never missed a deadline. They turned around our last-minute amends quickly and all within a pre-determined budget – so there were no surprises at the end of the production. We loved the end product."

    A J Bell

New to TV?

Our TV Kickstarter is perfect for you. 

Our 12-week programme takes New-to-TV brands through the levelling-up process of advertising on TV. From brief to broadcast, it’s a comprehensive and guided way to do TV right, first time. With access to our online academy and a mentor at every stage, you’ll have the confidence to make bold decisions and build brand recognition that lasts.

Curious about TV?

Download the guide on How To Approach TV as a Challenger Brand and join the TV Curious Club.