MEDIA PACK
Lydia Esler
Ad Strategist • TV Mentor • Founder of Studio90
Biographies
SHORT BIO
Lydia Esler is a Video Strategist, TV Mentor, speaker, and Founder of Studio90, with nearly 20 years of experience across advertising, TV production, and commercial strategy.
MEDIUM BIO
Lydia Esler is a Video Strategist, TV Mentor, speaker, and Founder of Studio90, with nearly 20 years of experience across advertising, TV production, and commercial strategy.
She began her career at Guardian Media Group in TV advertising before moving into commercial direction and later becoming Head of Production at The Gate Films, working with brands including Nestlé Rolo, Mountain Warehouse, Smart Insurance, Primula, Staysure, Next, Readly, AJ Bell, Sodastream, Eurowings, and Drover.
Since founding Studio90 in 2016, Lydia has helped growth-stage brands and challenger businesses use TV and video to build brands, drive attention, and create measurable growth. She speaks on creative effectiveness, brand building, advertising strategy, and the evolving world of TV and video.
She began her career at Guardian Media Group in TV advertising before moving into commercial direction and later becoming Head of Production at The Gate Films, working with brands including Nestlé Rolo, Mountain Warehouse, Smart Insurance, Primula, Staysure, Next, Readly, AJ Bell, Sodastream, Eurowings, and Drover.
Since founding Studio90 in 2016, Lydia has helped growth-stage brands and challenger businesses use TV and video to build brands, drive attention, and create measurable growth. She speaks on creative effectiveness, brand building, advertising strategy, and the evolving world of TV and video.
LONG BIO
Lydia Esler is a Video Strategist, TV Mentor, speaker, and Founder of Studio90, with nearly 20 years of experience across advertising, television, creative production, and commercial strategy.
Lydia began her career at Guardian Media Group in TV advertising before moving into commercial direction, with a strong focus on performance and measurable results. She went on to become Head of Production at The Gate Films, leading TV production and campaigns for brands including Nestlé Rolo, Mountain Warehouse, Smart Insurance, Primula, Staysure, Next, Readly, AJ Bell, Sodastream, Eurowings, and Drover.
In 2016, Lydia founded Studio90 to help ambitious brands unlock the commercial power of TV and video. Today, she works with growth-stage businesses and SMEs to make TV advertising more accessible, strategic, and commercially effective — combining brand strategy, creative effectiveness, media thinking, and modern AV.
As a speaker and mentor, Lydia brings a rare perspective shaped by experience on both sides of the advertising industry: from developing and producing creative to understanding how brands can use TV and video as powerful growth channels. She speaks on creative effectiveness, brand building, advertising strategy, TV, AV, and the changing role of video in modern marketing.
Her mission is simple: to help challenger brands think bigger, compete for attention, and use creativity and video to build brands that people remember — and businesses that grow.
Lydia began her career at Guardian Media Group in TV advertising before moving into commercial direction, with a strong focus on performance and measurable results. She went on to become Head of Production at The Gate Films, leading TV production and campaigns for brands including Nestlé Rolo, Mountain Warehouse, Smart Insurance, Primula, Staysure, Next, Readly, AJ Bell, Sodastream, Eurowings, and Drover.
In 2016, Lydia founded Studio90 to help ambitious brands unlock the commercial power of TV and video. Today, she works with growth-stage businesses and SMEs to make TV advertising more accessible, strategic, and commercially effective — combining brand strategy, creative effectiveness, media thinking, and modern AV.
As a speaker and mentor, Lydia brings a rare perspective shaped by experience on both sides of the advertising industry: from developing and producing creative to understanding how brands can use TV and video as powerful growth channels. She speaks on creative effectiveness, brand building, advertising strategy, TV, AV, and the changing role of video in modern marketing.
Her mission is simple: to help challenger brands think bigger, compete for attention, and use creativity and video to build brands that people remember — and businesses that grow.
Branding and Photos
All photos, logos and media assets are available for promotional use with permission from Lydia Esler.
Speaking/ On-stage
Headshots
Brand Assets
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Awards & Nomination
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